Today, a large number of operators operate in the global gambling market. These are bookmakers, online casinos, and poker rooms. Many of them have affiliate programs that allow them to attract new clients. A profitable online gambling affiliate program can become a source of steady income. The main thing is to choose a reliable advertiser, study the rules of affiliate work, and figure out where to start, and what materials and tools to use. With the right approach, an arbitrage specialist will be able to quickly achieve success and start receiving a stable passive income.
What do gambling affiliates pay for?
Gambling affiliates pay commissions for attracting new clients to the resource. There are several schemes for cooperation between advertisers and webmasters:
- The partner once receives the agreed amount for the fact that a new client registers on the playground after clicking on the referral link or after the first time replenishing the balance.
- The webmaster receives a percentage of the profit that the client brought by him brings to the institution. Commission payments can range from 20 to 60%. The affiliate will receive profit as much as the user he brought will play on the site.
- This is a model that combines the two previous schemes. The arbitrator receives a reward for the target action of the client he brought and a percentage of the casino’s profit.
- Sub-Affiliate. Payments are accrued for the new partners brought, as well as a percentage of their earnings.
You need to choose a scheme depending on how much income the webmaster wants to have. CPA is suitable for affiliate marketers who have a large amount of high-quality traffic and need to monetize it. RevShar is suitable for those who are going to eventually reach a stable, passive income.
How to become a successful partner of a gambling site?
The first thing an arbitrator needs to do is to choose a reliable platform. It is best to cooperate with well-known institutions that have a good reputation and honestly pay commissions. After that you need:
- Determine the target audience and figure out where to drive traffic. Most often, clients of gambling platforms are men aged 25-40 who have an average income. You can find new casino customers on thematic sites that are of interest to men of this age category.
- Select effective promotional materials and tools. Many come to the casino to improve their financial situation, this can be used when attracting new users to your referral link. It is necessary to create a creative that will motivate new players to register at the casino to win large sums.
- Find the traffic source. The best source of traffic for gambling affiliates is a content resource. That is, using your site to place a referral link is the best option. You can also use blogs, thematic forums, doorways, and groups in social networks.
After registering in the affiliate program, the affiliate receives all promotional materials and access to tools. Links, banners, texts with information about the promotions of the playground, photos, and videos are used as tools. The main thing is that the affiliate must post high-quality content that will interest players and becomes a motivation to register at the casino. In this case, the advertiser will receive a lot of high-quality traffic, and the webmaster will receive large commissions.